yello salon x The Sports Bra
Introducing, “Portland Supports Women’s Sports” our biggest collaboration to date with the Sports Bra.
Portland has set the standard for fan support around the world by showing up for the Thorns since their launch in 2012 and now coming in 2026 we will officially be welcoming our very own WNBA women’s basketball team.
This collaboration between yello and the Sports Bra, two women owned businesses, is about showing up as a city and setting a new standard. It’s the reason we all live in Portland and love our city. We are mindful of our spending, we shop local, and we take pride in our town when others put it down. “Portland Supports Women’s Sports” is more than just our slogan, it’s a statement that has been proven through sold out stadiums for the Thorns and soon to be sold out arenas for our pro women’s basketball team.
Check out our new collab hat or book your hair appointment this June or July to see our in salon Sports Bra pop up and enjoy the same beers on tap during your hair appointment!
